by Klaudia Tirico | Dec 3, 2020 | Industry News
SurveyMonkey, provider of agile software solutions for customer experience, market research and survey feedback, has appointed Ken Ewell as the company’s first Chief Customer Officer (CCO). Ewell will help lead and expand SurveyMonkey’s customer success,...
by Klaudia Tirico | Dec 1, 2020 | Industry News
On the eve of its first virtual Dreamforce event, Salesforce announced it has signed a definitive agreement to acquire the chat software developer Slack for $27.7 billion. The acquisition — said to be the biggest in Salesforce history — will combine the Salesforce CRM...
by Klaudia Tirico | Nov 2, 2020 | Demanding Views
In early 2016, a new piece of legislation known as the General Data Protection Regulation (GDPR) passed in the EU. At first, this news was a blip: As a marketer, I spend my days working to reach and influence potential buyers, not on governance, risk or...
by Klaudia Tirico | Oct 28, 2020 | Industry News
The second annual B2B Sales & Marketing Exchange, hosted by Demand Gen Report in partnership with Terminus and The Pedowitz Group, kicked off on Monday, Oct. 26 in a new medium. The now virtual experience may have felt different than last year’s inaugural...
by Klaudia Tirico | Oct 7, 2020 | Industry News
When the world shut down in March 2020 and work-from-home mandates came into play, many businesses turned to Zoom to stay connected with employees, colleagues, partners, clients and prospects. Now, business meetings on the Zoom platform are part of the new normal for...