by Klaudia Tirico | Jan 11, 2018 | Industry News
ABM platform provider Demandbase has announced the launch of its next-generation Conversion Solution. The product aims to provide tighter ABM integration between marketing and sales teams that can help improve the sales process by delivering AI-enabled intent data and...
by Klaudia Tirico | Jan 10, 2018 | Financial News
Skyword, a content marketing software and services company, has raised $25 million in growth equity from Rho Acceleration, a division of Rho Capital Partners. The company will use the funding to accelerate growth and product innovation. Founded in 2010, the Skyword...
by Klaudia Tirico | Jan 10, 2018 | Industry News
Resolutions are one thing, but planning out and developing real-world marketing strategies for a New Year are different ball games. So, what are the top tools and tactics for today’s B2B marketers? We asked 10 top practitioners what their must-have tactics and...
by Klaudia Tirico | Jan 8, 2018 | Demanding Views
Predicting the future is difficult, as everyone who has ever put a sales forecast together knows all too well. It’s important: Sales are the lifeblood of a profitable business and it’s difficult to make informed decisions without a good read on...
by Klaudia Tirico | Jan 5, 2018 | Solution Spotlight
G2 Crowd is a source for verified reviews of business software and services. The platform has collected more than 300,000 reviews to date, which are shared freely with more than 1.1 million monthly visitors to the site. The company recently introduced service reviews...