by Klaudia Tirico | Sep 13, 2017 | Industry News
Act-On Software has announced the release of a new reporting tool called Engagement Insights. The solution is designed to provide real-time access to analytics through a live data connection and pre-configured, templated reports in Microsoft Excel and Google Sheets,...
by Klaudia Tirico | Sep 12, 2017 | Solution Spotlight
The Apttus Incentive Compensation Management (ICM) aims to help companies design, execute and manage sales incentive programs and embed them throughout the Apttus Quote-to-Cash (QTC) suite. The solution combines with applications available in the...
by Klaudia Tirico | Sep 6, 2017 | Industry News
Today’s B2B CMO is tasked with being the driver for customer experience and revenue. In order to accomplish this goal, CMOs must care about their impact on the sales process, tell great stories to enhance customer engagement and remain tech savvy to streamline...
by Klaudia Tirico | Sep 5, 2017 | Industry News
Multimedia marketing company ON24 announced it has added a new online content hub to its marketing platform. Called ON24 Content Gateway, the hub is designed to help business marketers curate their best digital assets and gain a better understanding of how their...
by Klaudia Tirico | Sep 4, 2017 | Solution Spotlight
Freshworks, a cloud-based customer engagement software provider, has unveiled Freshsales, a CRM solution that offers AI-based lead scoring, built-in phone, email and activity capture in a single solution designed to enable sales productivity. FEATURES/FUNCTIONALITY...