by Michael Rodriguez | Jul 7, 2021 | Blog
Welcome back to Demand Gen Report’s blog series: Buzzworthy B2B. We’ve spent the past month watching the latest news and monitoring the hottest trends in the industry to curate the top research statistics, financial news, personnel...
by Michael Rodriguez | Jul 6, 2021 | Industry News
ZoomInfo, a business contact and intelligence platform, joined forces with LeanData to develop a data enrichment integration for joint customers that aims to enhance lead records and help users drive revenue. The integration combines ZoomInfo’s contact data with...
by Michael Rodriguez | Jul 6, 2021 | Solution Spotlight
The KickFire For Google solution from first-party intent provider KickFire investigates a user’s website and ad campaign traffic to help them identify accounts showing intent and deliver targeted, personalized content to engage key accounts. Back-Of-The-Box...
by Michael Rodriguez | Jun 28, 2021 | Solution Spotlight
Allego, a sales enablement solutions provider, offers a Digital Sales Rooms tool designed to help users create personalized, self-directed sales engagement rooms that help connect with buyers and meet their needs more accurately and efficiently. Back-Of-The-Box...
by Michael Rodriguez | Jun 25, 2021 | Industry News
The Covid-19 pandemic forced B2B buyers and marketers to find new ways to communicate and re-imagine existing channels of engagement. Research from people-based marketing platform LiveIntent revealed that 94% of B2B marketers are prioritizing and scaling their email...
