by Michael Rodriguez | Apr 19, 2020 | Industry News
Verizon Business has entered into a definitive agreement to acquire the cloud-based video conferencing and events platform BlueJeans Network. According to The Wall Street Journal, the company paid less than $500 million for the Zoom competitor to expand...
by Michael Rodriguez | Apr 17, 2020 | Industry News
ON24, a digital experience platform provider, has launched a Center for Marketing Transformation (CMT), which aims to empower customers the resources and insights needed to build resilient revenue marketing strategies. CMT offers marketing strategy and content...
by Michael Rodriguez | Apr 17, 2020 | Demanding Views
Marketers exist to create demand. How do we reinvent ourselves when a once-in-a-century event brings uncertainty and the looming potential of an economic downturn? If you’re a marketer and you’re feeling out of your depth these days, you’re in good...
by Michael Rodriguez | Apr 16, 2020 | Industry News
RollWorks, the B2B and ABM subdivision of NextRoll Inc., has announced its availability on the HubSpot App Marketplace. This integration is designed to help marketers maximize efficiency by aligning marketing and sales efforts, engaging high priority accounts plus...
by Michael Rodriguez | Apr 13, 2020 | Industry News
B2B marketing agency The Mx Group has announced the appointment of Tony Riley as Agency President. Reporting to co-founders Andy Mahler and Peter Wroblewski, Riley will be responsible for working across strategy, creative, media and production teams to improve the...
