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Affinity Exec Dispels AI Myths, Discusses Benefits To Marketing Success

In an interview with Demand Gen Report's Elise Schoening, Anne Gherini, VP of Marketing and Partnerships at Affinity, discusses the evolution of artificial intelligence. Gherini also breaks down common myths surrounding AI and explains how it can actually help marketers enhance and better manage customer relationships when used correctly.

Listen to the full podcast to hear more of Anne's insights: