by Andrew Gaffney | Mar 13, 2019 | Industry News
The idea of a physical event focused on webinars is a bit ironic, but the more than 600 attendees that gathered in San Francisco this week for the third annual Webinar World demonstrated that the evolution of online events is having a fundamental influence on overall...
by Andrew Gaffney | Jan 31, 2019 | Industry News
Nearly 90% of B2B companies say data quality is important to their sales and marketing teams. In an interview with Demand Gen Report, Adnan Zijadic, Principal Analyst at Gartner, shared his thoughts on the rise of data intelligence, its role in ABM and how to maximize...
by Andrew Gaffney | Jan 16, 2019 | Industry News
The topic of Televerde’s “workforce” has drawn a lot of comments and whispers over the years. Sometimes, there is a bit of a sarcastic tone attached as it’s referred to as the “prison company.” Other times, there is an insinuation that women in...
by Andrew Gaffney | Nov 21, 2018 | Blog
You’ve likely heard the analogy about how using all of the parts of your leftover Thanksgiving turkey can be applied to your content marketing strategy. NewsCred just published a timely blog on the topic, properly crediting Rebecca Lieb for demonstrating how...
by Andrew Gaffney | Oct 24, 2018 | Blog
After starting out three years ago as a small satellite event during Dreamforce, the Ops-Stars Conference has quickly grown to attract more than 1,500 attendees, 40 sessions and 26 sponsors. Hosted by LeanData, the event has become the lead forum for B2B executives...