by Brian Anderson | Feb 27, 2018 | Industry News
Allocadia, a marketing performance management solution, announced it has partnered with Bizible, a B2B marketing attribution and planning software. The partnership will bring the two solutions together as a joint offering designed to help users optimize revenue...
by Brian Anderson | Feb 23, 2018 | Industry News
HubSpot announced that it has expanded its partnership with Google to support the company’s international cloud infrastructure. The partnership is designed to help fuel HubSpot’s product growth in the region, along with positioning customers with enhanced...
by Brian Anderson | Feb 21, 2018 | Industry News
At Demand Gen Report’s annual B2B Marketing Exchange, roughly 1,000 B2B marketing and sales professionals gathered to learn about the tech, strategies and trends disrupting the marketplace. As digital disruption from companies such as Uber and Tinder changes...
by Brian Anderson | Feb 15, 2018 | Industry News
B2B data intelligence provider Radius announced the launch of two new products: Radius Prospector and Radius Connect. Both solutions are designed to accelerate sales performance by enabling reps to obtain accurate data on prospective buyers and grow pipeline. Radius...
by Brian Anderson | Feb 14, 2018 | Industry News
Despite substantial investments in expanding their content library to engage buyers, research from SiriusDecisions shows messaging is still missing the mark with audiences and internal sales teams. The challenges around creating audience-centric content and...