by Christina Cargulia | May 3, 2022 | Industry News
The Marketing Practice (TMP) has acquired ABX specialists Campaign Stars to empower customers to deliver greater account-based experiences. The acquisition is the B2B marketing agency’s second U.S. acquisition of the year. “We’re extremely excited about...
by Christina Cargulia | May 2, 2022 | Industry News
Parmonic, a video automation platform built for B2B marketers, joined the ON24 Partner Network to integrate its AI-based video automation software with the ON24 platform. The ON24 Partner Network is an ecosystem of platform, technology and solutions partners that aims...
by Christina Cargulia | Apr 26, 2022 | Industry News
LeanData, a modern revenue orchestration platform, named Franco Anzini as its Chief Operating Officer (COO). In his new role, Anzini will oversee all aspects of the company’s business and operations, including finance and go-to-market strategies. As a...
by Christina Cargulia | Apr 26, 2022 | Blog
Salesforce launched the third edition of its “Marketing Intelligence Report.” The report dove into how marketers use data and analytics to personalize customer experiences, navigate changes in data privacy regulation and prepare for the complexity of...
by Christina Cargulia | Apr 25, 2022 | Solution Spotlight
Salesloft is the provider of a sales engagement platform designed to help sellers and sales teams drive more revenue. The Modern Revenue Workspace™ by Salesloft is where sellers execute their digital selling tasks, communicate with buyers, understand what to do next...