by Demand Gen Report Team | Sep 20, 2011 | Industry News
This is the fourth consecutive year that DemandGen clients have been honored in the lead scoring and nurturing categories. “Lead scoring and nurturing are key applications for marketing automation and driving revenue, and getting these applications in place goes a...
by Demand Gen Report Team | Sep 20, 2011 | Industry News
First developed in 2009, Ribbon Hero was designed to create an engaging and fun experience that also allowed companies to efficiently train employees on the Office platform and teach them new features in a timely manner. “We asked how we could make learning Microsoft...
by Demand Gen Report Team | Sep 20, 2011 | Industry News
By Cari Baldwin, Co-Founder and Partner, Bluebird Strategies The mojo of marketing was in full swing at Salesforce.com’s Dreamforce 2011. As a marketer, if you were not sure what you would learn and find, Dreamforce did not disappoint and was a great opportunity...
by Demand Gen Report Team | Sep 19, 2011 | Industry News
Launched September 16 during ExactTarget’s annual user conference, Connections, new product highlights include: Audience Builder- designed to enable marketers to consolidate, analyze and take action on customer data in real time through a drag-and-drop interface...
by Demand Gen Report Team | Sep 13, 2011 | Industry News
The sales industry is constantly on the go and let’s face it, selling is not a “some of the time” thing. It’s an “all the time” thing. Sales executives are expected to always be upselling existing customers and finding new customers. Selling is in your...
