by Demand Gen Report Team | Jan 25, 2011 | Industry News
BtoB demand-generation agency Bulldog Solutions earned two finalist nominations in the fifth annual Stevie Awards for Sales & Customer Service. Bulldog has been selected as a finalist in the “Marketing Solutions–New” category for its third-party data integration...
by Demand Gen Report Team | Jan 25, 2011 | Industry News
By Lisa Cramer, Co-Founder & President, LeadLife Solutions It’s the age-old battle within any organization – Sales versus Marketing. Why is that? It seems both groups should be working hand-in-hand to create a seamless process for driving leads and revenue....
by Demand Gen Report Team | Jan 18, 2011 | Industry News
This trend is reversing, however, as Gschwandtner pointed out that progressive companies are migrating to a more knowledge-based approach to selling. Rather than making critical decisions based on “hunches,” marketers are employing Sales 2.0 tactics to establish...
by Demand Gen Report Team | Jan 18, 2011 | Industry News
Creating sales proposals and quotes for solutions with myriad configurations can be time consuming and error prone when reps are tasked with wrestling manual spreadsheets to do so. Automating this process through a cloud-hosted solution can cut costs and reduce...
by Demand Gen Report Team | Jan 17, 2011 | Industry News
In addition to customer signings, SalesFUSION released a host of new features and products in 2010. The company’s added core features include advanced email marketing; lead scoring and routing management; landing pages and surveys; web analytics and social media...
