by Demand Gen Report Team | May 4, 2010 | Demanding Views
Proof will be found in producing better results (i.e. more, better quality leads) while reducing internal frustration and the need to rewrite copy over and over and over again. What’s needed is a quick win! A blueprint quick win is an opportunity to apply the...
by Demand Gen Report Team | May 3, 2010 | Solution Spotlight
Features/Functionality: Act-On brings together all the tools needed by B2B marketers, such as e-mail marketing, forms and landing pages, website visitor tracking, social media prospecting, behavioral segmentation and prospect scoring. Advanced but easy to use...
by Demand Gen Report Team | Apr 27, 2010 | Demanding Views
Despite these pressures, fewer than 10% of B2C organizations are using proven techniques to effectively identify and target prospects, according to a recent study from ResearchCorp. Companies that utilize real-time lead scoring data wisely can pinpoint prospects more...
by Demand Gen Report Team | Apr 20, 2010 | Demanding Views
A 2009 survey of online consumer behavior conducted by Harris Interactive found that 48% of US online adults say that they are now conducting more online transactions than they did in the past. In the UK, the number is even higher as 53% of online adults say they are...
by Demand Gen Report Team | Apr 13, 2010 | Demanding Views
Learn How to Listen – Web 1.0 was about business-to-professionals in the BtoB world. In Web 2.0, it’s about professional to professional. Users of your services/products want to listen to existing users of your products/services first, before they hear what you...
