by Demand Gen Report Team | Feb 18, 2025 | Industry News
Sales reps spend up to 40% of their time prospecting, leaving them with minimal time to build meaningful relationships with prospects. Lusha has launched a new AI-powered feature designed to help sales teams enhance their prospecting capabilities and tackle this gap...
by Demand Gen Report Team | Feb 11, 2025 | Industry News
A new report from Oktopost reveals new trends driving the future of B2B social media strategies. By analyzing thousands of social media posts, the company has distilled actionable insights to help marketing and sales teams optimize content strategies to support both...
by Demand Gen Report Team | Feb 10, 2025 | News Brief
Vidyard a video messaging and asynchronous communications platform, has launched an agentic solution that creates and distributes personalized video messages for sales. The latest addition to Vidyard’s AI-led offerings, Video Sales Agent is generally available...
by Demand Gen Report Team | Feb 4, 2025 | News Brief
What’s driving the next wave of website experience? It should come as no surprise that automation and personalization are at the top of the list for 200 marketing leaders in the U.S., Canada, UK and Australia. Sitecore surveyed these executives, who work for...
by Demand Gen Report Team | Jan 27, 2025 | Feature
Account-based marketing (ABM) has significantly transformed since its emergence in the early 2000s. Initially a niche practice adopted by large tech and professional services firms, ABM has evolved into a mainstream B2B strategy embraced across industries. Rob...
