by Demand Gen Report Team | Sep 5, 2012 | Industry News
Brainshark today announced the launch of an iPhone version of its SlideShark app. The free app gives users the ability to view and show PowerPoint presentations on an iPhone or iPod Touch, and to share and track presentations, among other features. SlideShark debuted...
by Demand Gen Report Team | Sep 5, 2012 | Industry News
Sales and marketing consultancy Corporate Visions announced Tuesday that it has acquired WhiteboardSelling, a provider of sales-enablement technology. The purchase price and other financial details of the deal were not disclosed. WhiteboardSelling is a fairly unique...
by Demand Gen Report Team | Sep 4, 2012 | Industry News
IDG Enterprise recently released the results of its 2012 Content Marketing Trends study. With more than 740 responses from B2B marketers, the study offers yet another set of data points for this fast-moving and constantly changing market. This Slideshare presentation...
by Demand Gen Report Team | Sep 4, 2012 | Demanding Views
By Jon Russo, Founder of B2B Fusion GroupJonathan Becker (@jbecker), the CMO of SAP, presented at this year’s Sirius Decisions conference on how important it is in a B2B buying cycle to “market to people, and not market to buildings.” Let’s...
by Demand Gen Report Team | Sep 4, 2012 | Solution Spotlight
Pardot last week announced a number of updates to the company’s flagship marketing automation platform. This round of updates – which follow more than a dozen other new features released earlier this quarter – focus on the Pardot platform’s landing page...