by Elise Schoening | Oct 19, 2018 | Demanding Views
Most marketers feel pressure to focus on data. But without a real strategy, they wind up staring at numbers hoping something useful will appear. That’s not necessarily their fault. If the strategy doesn’t have a sound foundation, then the professionals...
by Elise Schoening | Oct 17, 2018 | Industry News
Liferay, a digital experience platform provider, recently acquired a controlling interest in Triblio, an ABM company. Liferay also committed to an ongoing investment in Triblio’s ABM programs, although the companies will continue to operate independently. In an...
by Elise Schoening | Oct 17, 2018 | Industry News
Radius, a B2B enterprise data platform, announced it has enhanced its data source, the Network of Record, with a new partnership to Dun & Bradstreet’s Data Cloud. With this partnership, the Network of Record is positioned to provide account and contact data...
by Elise Schoening | Oct 17, 2018 | Industry News
Twilio, a cloud communications platform, announced plans to acquire SendGrid, an email marketing platform, in an all-stock transaction valued at about $2 billion. The acquisition, which is expected to close in the first half of 2019, positions Twilio to create a...
by Elise Schoening | Oct 17, 2018 | Industry News
Infusionsoft, a CRM, sales and marketing software provider for SMBs, received a $20 million investment from ORIX Growth Capital. The company said the funding will be used to fuel product development and market expansion. The latest investment brings...
