Radius Partners With Dun & Bradstreet To Expand Contact & Account Data, Grow Network Of Record

Published: October 17, 2018

Radius, a B2B enterprise data platform, announced it has enhanced its data source, the Network of Record, with a new partnership to Dun & Bradstreet’s Data Cloud.

With this partnership, the Network of Record is positioned to provide account and contact data for five million corporate hierarchies across 190 countries. The company said Dun & Bradstreet is its first branded data source and part of Radius’s goal to expand the Network of Record.

Dun & Bradstreet’s data will be available to users via Radius’s Enterprise Customer Data Platform. The enhanced data aims to help Radius users improve data management and reporting by compiling third-party data into a single, accessible platform. It is also designed to better position users to grow their audience reach and increase conversion rates.

“The industry is evolving to use data platforms to solve enterprises’ pressing need for trusted, real-time data and an all-encompassing view of their customer and market,” said Joel Carusone, CTO of Radius, in a statement. “Our relationship with Dun & Bradstreet expands the Network of Record model to include more comprehensive data that can be accessed and activated in real time across any go-to-market system via the Radius platform.”

Get the latest B2B Marketing News & Trends delivered directly to your inbox!
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series