by Kelly Lindenau | Apr 6, 2022 | Industry News
Full Circle Insights, a marketing performance measurement platform, revealed that its Digital Source Tracker (DST) product now connects digital marketing costs from Microsoft Advertising to clients’ customer relationship management (CRM) systems. The new...
by Kelly Lindenau | Apr 6, 2022 | Industry News
Bizzabo, an event experience operation system (OS), launched its Global Event Center of Excellence, a dedicated division created to help provide event expertise, education and resources to event managers. The Global Event Center of Excellence seeks to serve customers...
by Kelly Lindenau | Apr 6, 2022 | Blog
Welcome back to Demand Gen Report’s blog series, Buzzworthy B2B. We’ve spent the past month watching the latest news and hottest trends in the industry and curated the top research statistics, financial news, personnel changes and more to keep you in the...
by Kelly Lindenau | Apr 6, 2022 | Industry News
The sweet spot for partner marketing is a smaller and faster moving target than ever before. As companies compete for the attention of better performing partners, they are striving to engage them with customized channel marketing programs. But to ensure that their...
by Kelly Lindenau | Apr 4, 2022 | Industry News
BuySellAds (BSA), a mutually beneficial ecosystem for publishers and advertisers, is joining forces with OneScreen.ai, a SaaS-enabled B2B marketplace provider for out-of-home (OOH) advertising, to offer OOH advertising opportunities to its clients. BSA helps...
