by Kelly Lindenau | Feb 8, 2024 | Industry News
Corporate Visions, a provider of science-backed revenue growth services, released an automated customer feedback platform, TruVoice. The new solution seeks to provide customer success teams with just-in-time coaching based on buyer feedback. The TruVoice platform was...
by Kelly Lindenau | Feb 7, 2024 | Industry News
The funeral proceedings for third-party cookies started on Jan. 4, 2024, when Google Chrome started restricting data usage for 1% of its users. With the elimination of these third-party insights, B2B marketers are contending with reduced targeting accuracy, limited...
by Kelly Lindenau | Feb 5, 2024 | Case Studies
Audyence, a media buying platform, released its Real-Time Demand Platform (RTD), which the company claims is the first programmatic platform in B2B advertising that allows marketers to purchase based on acquisition, not impressions or clicks. Created by senior...
by Kelly Lindenau | Feb 5, 2024 | Industry News
On Feb. 1, 2024, Yahoo and Google implemented new bulk email sending rules to help pare down the amount of unwanted emails sent to inboxes. Bulk senders — which Google classifies as those who send more than 5,000 messages to Gmail addresses in one day — are...
by Kelly Lindenau | Feb 5, 2024 | Industry News
BlueWhale Research, Inc., a provider of demand generation services to B2B technology organizations, expanded its product portfolio through the launch of AUDIENCE. The new release seeks to help marketers access niche audience segments and more precisely refine their...
