by Kelly Lindenau | May 24, 2023 | Industry News
Amplience, a digital experience platform, was seeking greater visibility into its global partner-fueled sales funnel. But that wasn’t the only roadblock: The company also needed better insights into the performance of their inbound and outbound funnels. The...
by Kelly Lindenau | May 19, 2023 | Industry News
Quick Scoop: Demandbase enhanced its Sales Intelligence solution. The enhancements include prescriptive dashboards with personalized account and contact recommendations. Additionally, the company integrated Outreach into its Sales Intelligence solution. Demandbase, a...
by Kelly Lindenau | May 19, 2023 | Industry News
Quick Scoop: Smartling released Smartling Translate, a new translation portal. The solution seeks to instantly translate content into hundreds of languages while adhering to style guidelines, brand voices and more. The technology leverages Smartling’s patent...
by Kelly Lindenau | May 19, 2023 | Demanding Views
Today’s customer lifecycle spans an array of interactions with disparate company functions, which risks misaligned messaging and more friction in the customer experience. To increase revenue velocity, sales enablement leaders must evolve their function to...
by Kelly Lindenau | May 17, 2023 | Blog
In the fast-paced world of B2B marketing, one tool has emerged to cut through the noise and capture attention: Texting. That’s right — the same medium that revolutionized personal communication is now making waves in the business realm. But what are the best...