by Klaudia Tirico | Jan 3, 2017 | Demanding Views
Among B2B communities, 2016 will be remembered for several new concepts, trends and technologies. But perhaps none have captured more attention than the re-emergence of account-based marketing as a viable growth strategy. “One organization has told us that since...
by Klaudia Tirico | Dec 29, 2016 | Industry News
Oktopost, a B2B social media management platform announced an app integration with news aggregator Feedly to create a content curation tool. The companies said the collaboration enables users to connect Oktopost to their Feedly accounts to enhance content discovery...
![Marchex Partners With [24]7 To Bring Digital Marketing Automation To Offline Interactions](https://www.demandgenreport.com/wp-content/uploads/2016/12/aa21f5a00de04effd17397b3e7a5ca00.jpg)
by Klaudia Tirico | Dec 28, 2016 | Industry News
Marchex, a mobile advertising analytics company, announced it has partnered with customer engagement solution provider [24]7. The companies said the partnership will enable marketers to integrate and measure phone calls and optimize customer acquisition campaigns....
by Klaudia Tirico | Dec 28, 2016 | Demanding Views
I recently told my teenage daughter that we would have dinner soon and she simply responded: “Can you text me when it’s ready?” Her answer explains a lot about how customer expectations are changing dramatically in our new digital world. Of course, “yelling”...
by Klaudia Tirico | Dec 27, 2016 | Industry News
Insty.Me, a web hosting platform, has launched Insty.Pages. The company said this new service will provide businesses with extended hosting with built-in email marketing and lead generation. Insty.Pages allows companies to manage multiple services on a single...
