by Klaudia Tirico | Aug 8, 2016 | Industry News
Cision, a cloud-based PR software provider, has appointed global marketing industry veteran Kevin Akeroyd as its CEO, effective today. He succeeds Peter Granat, who will transition to Chairman of the Cision Board of Directors. Akeroyd joins Cision from Oracle...
by Klaudia Tirico | Aug 1, 2016 | Solution Spotlight
Socedo is a demand generation system designed to empower marketers to discover, engage and qualify prospects through social media to generate revenue at scale. FEATURES/FUNCTIONALITY Socedo enables marketers to find their ideal prospects on Twitter through...
by Klaudia Tirico | Jul 28, 2016 | Financial News
Software startup LeadGenius is expanding its account-based marketing (ABM) platform after closing a Series B financing round of $10 million. The company, formerly known as MobileWorks, helps B2B companies find sales leads and connect with decision-makers through...
by Klaudia Tirico | Jul 27, 2016 | Solution Spotlight
Bombora provides B2B intent, demographic and firmographic data to uncover business buying intent. The data is collected from a co-op of more than 2,500 publishers. The platform recently introduced a new Surge Reports module for identifying audience interest based on...
by Klaudia Tirico | Jul 26, 2016 | Blog
This is Melania Trump. Melania was recently accused of taking excerpts from Michelle Obama’s 2008 speech from the Democratic National Convention and using them in her own speech at this year’s Republican National Convention. If you’re a marketer,...
