by Klaudia Tirico | Apr 12, 2016 | Industry News
Boomtrain, a predictive marketing company, has teamed up with SparkPost, a cloud-based email solution provider, to provide email personalization capabilities to current and prospective customers. The partnership combines Sparkpost’s automated email platform with...
by Klaudia Tirico | Apr 11, 2016 | Industry News
IBM and content management platform Box have released an updated version of the IBM MobileFirst for iOS Expert Seller app, which is built on the Box platform. The new release enables sales and marketing teams to access Box’s content management and IBM’s...
by Klaudia Tirico | Apr 11, 2016 | Industry News
Sales acceleration technology provider ConnectLeader has launched Adaptilytics, a predictive intelligence engine for sales reps to analyze, prioritize and score prospects. The new feature is designed to enable users to customize the prediction algorithm based on data...
by Klaudia Tirico | Apr 7, 2016 | Industry News
Data-driven marketing platform provider True Influence has added open API capabilities for InsightBASE, a solution designed to track online buyer behavior. The open API positions end users with the ability to connect their native systems to InsightBASE’s...
by Klaudia Tirico | Apr 7, 2016 | Industry News
Predictive marketing and sales platform Mintigo has raised $15 million in funding led by Sequoia Capital. The company plans to use the financing to continue developing its offerings after seeing a 700% increase in growth in 2015. Mintigo’s cloud-based software...