by Klaudia Tirico | Jan 3, 2018 | Industry News
2018 may introduce a climate of receding marketing budgets, according to the most recent Gartner 2017-2018 CMO Spend Survey. The survey shows that marketing budget levels, which are typically allocated a year in advance, declined for 2017-2018, reversing three...
by Klaudia Tirico | Jan 2, 2018 | Solution Spotlight
ClearSlide is designed to help sales and marketing teams find the best content, effectively communicate with customers and get insights into exactly how customers engage. The company’s latest release, Vega, aims to help sales and marketing leaders, as well as...
by Klaudia Tirico | Jan 2, 2018 | Industry News
DialogTech, a marketing analytics provider for inbound calling, has acquired Swydo, a provider of digital marketing dashboards, reports and visualizations. Through the acquisition, DialogTech customers are positioned to view their call analytics data alongside their...
by Klaudia Tirico | Dec 29, 2017 | Demanding Views
B2B sales is a tough nut to crack. It involves a long, drawn-out process of finding and nurturing leads, and will never be a simple task. In fact, a shocking 80% of B2B marketers find that their lead gen efforts do nothing to bring in the desired revenue. If your...
by Klaudia Tirico | Dec 27, 2017 | Blog
Demand Gen Report is proud to host the popular B2B Marketing Exchange every year. It is where we get to meet and learn from the B2B community, and spotlight exceptional marketers who are developing innovative strategies and campaigns to fuel their brands. One of those...
