by Klaudia Tirico | Sep 22, 2017 | Demanding Views
Editor’s Note: This Demanding View is the second of a two-part series of articles from Hawthorne Direct. Part 1 can be viewed here. Marketers and advertisers have forever been in the business of figuring out what people want, and more importantly, figuring out...
by Klaudia Tirico | Sep 22, 2017 | Industry News
Review platform TrustRadius has secured $5.5 million in Series B funding. The round was left by LiveOak Venture Partners with ongoing participation from Mayfield. To date, the company has raised $13 million. With the new funding, TrustRadius plans to invest in new...
by Klaudia Tirico | Sep 21, 2017 | Industry News
HubSpot has announced it has acquired Motion AI, a cross-platform technology that enables users to create chat bots for their websites via SMS, Facebook Messenger, Slack and more. The company said the Motion AI technology will be incorporated into the HubSpot platform...
by Klaudia Tirico | Sep 20, 2017 | Industry News
The regulatory tide over the past few years has expanded individuals’ privacy rights on a global level and has put the onus on email marketers to be more deliberate in their handling of users’ personal data. Canada’s Anti-Spam Legislation (CASL) and...
by Klaudia Tirico | Sep 18, 2017 | Solution Spotlight
Uberflip AI is designed to give marketers the ability to fuse the art of marketing with the power of artificial intelligence. The solution aims to help marketers recommend content to their audiences. The company said its AI-based recommendation engine creates deeper...