by Michael Rodriguez | May 25, 2021 | Industry News
Event platform Bizzabo acquired Swedish event data insights software Whalebone to bridge the gap between virtual and in-person events and help users humanize digital interactions with their event attendees. With Whalebone’s acquisition, Bizzabo hopes businesses...
by Michael Rodriguez | May 24, 2021 | Solution Spotlight
The new Brand Tracker solution from SurveyMonkey is designed to continuously measure a brand’s key metrics and track their competitors, enabling brands to gain insight into consumer perception of their brand — from awareness to preference and purchase intent —...
by Michael Rodriguez | May 19, 2021 | Industry News
As B2B marketers continue to navigate the digital-first, hybrid world of marketing, they are looking for new ways to engage their key accounts in meaningful ways to conversions and build their brand. This new mindset has challenged organizations to become more...
by Michael Rodriguez | May 17, 2021 | Industry News
Incentive Solutions, a channel incentive management technology provider, has acquired through-channel marketing solutions and services vendor OneAffiniti to create a company that can provide seamless channel engagement experiences across major product...
by Michael Rodriguez | May 17, 2021 | Solution Spotlight
SetSail, an AI-powered sales tracking, motivation and empowerment platform, leverages AI to identify buying signals and provide recommendations for sales teams, and help them follow the best path of action to closing deals faster and building good selling habits....
