by Demand Gen Report Team | May 16, 2024 | Industry News
Amplify10 introduced its AI-powered sales execution platform, which harnesses the power of Salesforce CRM and serves as complement to Salesforce’s Einstein Copilot. The early-stage company — formerly known as Featurewave — features a new user interface designed...
by Demand Gen Report Team | May 16, 2024 | Industry News
Amidst budget cuts, a quickly evolving digital world and changing buyer behaviors, 86% of B2B marketers are turning to personalized 1:1 marketing — specifically, 1:1 email communication. This finding was revealed in “The Future of 1:1 Marketing Report,” which...
by Demand Gen Report Team | May 15, 2024 | Solution Spotlight
Content Guardian helps provide AI content detection through its multi-checker platform, which combines leading AI content detectors to offer confidence scoring and analysis to identify AI-generated text. Solution Overview Content Guardian is reportedly the first AI...
by Demand Gen Report Team | May 14, 2024 | Industry News
INFUSE, a provider of B2B demand generation services, collaborated with revenue AI-powered ABM platform 6sense to help mutual clients activate omnichannel brand-to-demand programs. Through the partnership, joint users can reportedly leverage in-market buyer...
by Demand Gen Report Team | May 14, 2024 | Industry News
Despite marketing budgets falling to just 8% of overall company revenue, marketers are taking that little flexibility in spend and funneling it into their media strategies. This revelation was surfaced in Gartner’s annual “2024 CMO Spend Survey,” which seeks to...