by Demand Gen Report Team | Mar 21, 2024 | Industry News
ON24, an intelligent engagement platform for B2B sales and marketing, integrated with Calendly, a scheduling automation platform, to help ON24 customers better schedule sales meetings across digital experiences. With 80% of B2B sales interactions between suppliers and...
by Demand Gen Report Team | Mar 21, 2024 | Industry News
SugarCRM, an AI-driven sales automation platform, teamed up with Mediafly, a sales enablement and content management provider, to equip customer-facing teams with the content and analytics needed to help provide engaging, personalized and interactive buying...
by Demand Gen Report Team | Mar 19, 2024 | Industry News
When we think of Taylor Swift, we think of someone who has evolved over the years and isn’t afraid to take risks or experiment — and for those reasons, she was (part of) the inspiration behind the B2B Marketing Exchange’s opening keynote. Phyllis Davidson, VP,...
by Demand Gen Report Team | Mar 19, 2024 | Industry News
Demand Gen Report’s parent company, Emerald, unveiled its newest brand at the B2B Marketing Exchange (#B2BMX) last month: Emerald Studio! To kick off the new brand, the company presented “Using Persona-Based Content To Connect With Key Prospects” at #B2BMX, a...
by Demand Gen Report Team | Mar 19, 2024 | Industry News
Zeda.io, a customer insights hub, released Insights 2.0, an AI-driven Copilot tool that seeks to transform customer voices into actionable insights to help drive revenue-focused product strategies. Specifically, the solution helps capture and centralize Voice of...