by Demand Gen Report Team | Dec 3, 2012 | Industry News
Drupal cloud hosting provider, Acquia, recently announced the company has completed a $30 million financing round. The investment, led by Investor Growth Capital, brings the total investment in the company to $68.5 million. Participants in the funding round include...				
					
			
					
											
								
							
					
															
					
					 by Demand Gen Report Team | Dec 1, 2012 | Solution Spotlight
Bulldog Solutions’ RevenueForce system is a holistic approach to marketing campaign architecture, design and execution. RevenueForce incorporates audience acquisition, buyer insight assessments, solution nurturing and sales enablement into a highly focused...				
					
			
					
				
															
					
					 by Demand Gen Report Team | Nov 29, 2012 | Industry News
Yesmail, an Infogroup company which powers intelligence customer interactions, released a set of new platform capabilities as part of its product strategy to help marketers deliver optimized email campaigns. In addition, Yesmail announced the launch of three new email...				
					
			
					
											
								
							
					
															
					
					 by Demand Gen Report Team | Nov 29, 2012 | Industry News
Personalized content, closed loop reporting, process automation and other topics surrounding marketing operations will come into focus during the inaugural Marketing Operations Executive Summit. The two-day event was developed by MarcomCentral, a marketing asset...				
					
			
					
				
															
					
					 by Demand Gen Report Team | Nov 28, 2012 | Industry News
The latest results from a Lenskold Group marketing automation effectiveness study found 87% of marketers were less than very satisfied with the level of effectiveness from their campaigns. The common causes cited by responses to the Lenskold Group study included a...