by Demand Gen Report Team | May 15, 2012 | Industry News
Social Pull helps marketers drive “likes” to their Facebook business pages, capture email sign-ups and leads, and gather RSVPs for events, among other capabilities. The application includes a form builder and “like-gate” functionality. The social forms, which can...
by Demand Gen Report Team | May 14, 2012 | Industry News
Intuit is a provider of business and financial management solutions for small and medium-sized businesses, consumers, accounting professionals and financial institutions. Its flagship products and services, including QuickBooks, TurboTax and Quicken, are designed to...
by Demand Gen Report Team | May 11, 2012 | Industry News
Key points from the survey include insights into: MESSAGING: 75% of respondents encourage solution providers creating content to “curb the sales messaging.” Research findings indicate a need for marketers to reevaluate their content strategies to ensure that prospects...
by Demand Gen Report Team | May 11, 2012 | Industry News
“With the rise of digital marketing channels, there are now many ways to reach potential and current customers,” Melin said of the marketing automation space. “The specific challenge facing B2B marketers is how to determine the effectiveness of the marketing spend...
by Demand Gen Report Team | May 10, 2012 | Industry News
Other Q1 highlights include: A record 1,400 business owners attended InfusionCon, the company’s annual user conference Launching the Infusionsoft Marketplace with more than 50 integrated applications and nearly 100 Certified Partners $281 million e-commerce...