by Kelly Lindenau | Aug 31, 2022 | Industry News
Sinch, a cloud communications and mobile customer engagement platform, teamed up with Blueshift, an AI-powered engagement platform, to help marketers orchestrate a unified experience across conversational and traditional marketing channels such as email, paid media...
by Kelly Lindenau | Aug 31, 2022 | Blog
B2B sales efforts still aren’t as targeted as they should be — and it comes at a detriment to companies’ bottom lines. New research from Lusha, a B2B database of company contacts and business leads, found that just under half (50%) of salespeople believe...
by Kelly Lindenau | Aug 30, 2022 | Financial News
Goldcast, an interactive virtual and hybrid events platform, closed a $28 million Series A funding round led by WestBridge Capital with participation from Unusual Ventures, bringing its total funding to $40 million. Goldcast’s platform is designed to...
by Kelly Lindenau | Aug 30, 2022 | Industry News
Lookout, Inc., a provider of data-centric endpoint and cloud security solutions, welcomed back Deborah “Deb” Wolf as its Chief Marketing Officer (CMO). Wolf previously held the position from 2015 to 2018, where she helped the organization transition from a...
by Kelly Lindenau | Aug 30, 2022 | Industry News
ABM platform RollWorks, a division of NextRoll, revealed a series of product innovations and enhancements — including Account List Builder, Pixel Assistant and Site Traffic Revealer — to provide users with more tools that promote accurate reach at scale and...
