by Kelly Lindenau | Sep 28, 2021 | Industry News
Casted, an audio and video content marketing solution, introduced Casted Video to expand its current platform with robust video player functionality and enable customers to manage their audio and video assets in a central place. Through Casted Video, customers can...
by Kelly Lindenau | Sep 24, 2021 | Demanding Views
Chances are you have an account-based marketing (ABM) program, or you’re at least testing a pilot program. By now, most companies recognize the value of ABM, as marketing leaders report that ABM increases average deal size and annual revenue. And according to...
by Kelly Lindenau | Sep 23, 2021 | Industry News
LiveChat, a customer service platform, recently integrated with all-in-one marketing platform Mailchimp to enable business owners to manage their newsletter contacts and provide prospects with the option to sign up for newsletters within support chats. The integration...
by Kelly Lindenau | Sep 21, 2021 | Blog
Enhancement has been the name of the Q3 game for 6sense and its account engagement platform. The company started off by expanding its partnership with Bombora to improve its predictive analytics engine, and now it’s closing out by acquiring Fortella, an AI-based...
by Kelly Lindenau | Sep 20, 2021 | Demanding Views
After more than a year of uncertainty and forced improvisation, Chief Sales Officers (CSOs) are cautiously hoping that the 2022 sales planning season will mark a return to normalcy. In reality, though, this moment in the Covid-19 pandemic’s life cycle may be...
