by Kelly Lindenau | Sep 25, 2023 | Industry News
Channel99, a B2B performance marketing technology provider, revealed a new solution that features a verification pixel created to help marketers understand how their programs are reaching, engaging and converting the accounts in their target markets. The pixel seeks...
by Kelly Lindenau | Sep 25, 2023 | Demanding Views
Sales has always been a relationship game, with success usually determined by people rather than systems and technology. But in the era of remote and hybrid work, sales teams must change how they plan and execute their work to succeed in this new environment. In the...
by Kelly Lindenau | Sep 22, 2023 | Industry News
RollWorks, an account-based marketing platform, released the general availability of Hot Contacts, a new capability that seeks to provide marketers with a rolling list of sales-ready leads to supplement traditional marketing qualified lead (MQL) lists. Hot Contacts...
by Kelly Lindenau | Sep 20, 2023 | Industry News
Acquia, the digital experience platform, released new integrations between its digital asset manager (DAM) and generative AI solutions ChatGPT and Clarifai to help practitioners quickly create on-brand, search-engine-optimized product descriptions and image alt...
by Kelly Lindenau | Sep 20, 2023 | Blog
Audio/video (A/V) content has revolutionized storytelling, unlocking a new dimension of engagement. As revealed in the “2023 State Of Audio/Video Content,” B2B enterprises are effectively sharing industry insights, thought leadership and case studies by leveraging...