by Kim Zimmermann | Apr 9, 2013 | Solution Spotlight
Marketing Performance Management from Full Circle CRM gives Salesforce marketing users a complete marketing performance management solution that answers all their marketing questions in one place and helps drive more revenue from every campaign with best practice...
by Kim Zimmermann | Apr 9, 2013 | Industry News
Content marketing leaders will come together this month at the B2B Content2Conversion Conference. Among them is Ardath Albee, B2B marketing strategist and CEO of Marketing Interactions Inc. Recently, Demand Gen Report had the opportunity to discuss current content...
by Kim Zimmermann | Apr 9, 2013 | Demanding Views
By David M. Raab, Principal, Raab Associates Predictive analytics has always seemed like a great tool for business marketers: a way to create better-targeted customer treatments without hours of painstaking research. Indeed, consumer marketers have used predictive...
by Kim Zimmermann | Apr 9, 2013 | Industry News
Speakers from Adobe, IBM, Cigna and Avaya have been added to the agenda at this month’s B2B Content2Conversion Conference, taking place April 22-23 in New York at The TimesCenter. “It’s an honor to us that key marketing leaders from companies large and...
by Kim Zimmermann | Apr 9, 2013 | Industry News
KnowledgeVision Systems, a provider of online video presentation technology, has announced the closing of $1.875 million in new financing from institutional, private and strategic investors, according to a company press release. The funds will be used for new product...
