by Klaudia Tirico | Nov 29, 2021 | Demanding Views
Looking back on the last couple of years, it’s clear that B2B buying has finally gone digital. Mirroring E-commerce’s rise to dominance in B2C, B2B buying groups prefer to research new products and services online. Members of these buying groups, which...
by Klaudia Tirico | Nov 15, 2021 | Solution Spotlight
Focused on democratizing data visibility, flexibility and actionable insights for use across a business’s entire tech stack, ActiveCampaign, a customer experience automation platform, is now enabling businesses to build automations leveraging Custom Objects....
by Klaudia Tirico | Nov 12, 2021 | Financial News
Knak, a codeless campaign creation platform for enterprise marketing teams, secured $25 million in a Series A round led by Insight Partners. The funding will be used to grow the Knak team, launch a channel program, expand the platform and boost industry awareness....
by Klaudia Tirico | Nov 11, 2021 | Industry News
Conversica Inc., provider of Conversational AI solutions for enterprise revenue teams, unveiled a new Conversational ABM solution designed to automate personalized outreach across email, SMS and website chat. The solution aims to combine the power of personalized...
by Klaudia Tirico | Nov 10, 2021 | Industry News
Dun & Bradstreet is looking to expand its positioning in revenue technology with Eyeota and NetWise. The company announced it has signed a definitive agreement to acquire both companies to help grow its Audience Solutions businesses with global scale and the...