by Klaudia Tirico | Apr 8, 2020 | Industry News
During a time when “social distancing” has become the new norm, it’s no surprise most people are turning to social media to connect with friends, family, colleagues and buyers. The digital world has quickly become a safe alternative for B2B organizations to...
by Klaudia Tirico | Apr 1, 2020 | Industry News
Demand Gen Report has been covering the rapid growth of account-based marketing and key players — from practitioners to solution providers — in the space from the start. Year over year, our benchmark research shows more marketers already practicing or planning to...
by Klaudia Tirico | Mar 25, 2020 | Solution Spotlight
Ciara, the sales assistant, has launched sales call playbooks and a new recommendation engine, designed to provide the next best actions/talking points based on sales conversations. FEATURES/FUNCTIONALITY The Ciara Content Library intends to allow sales reps to:...
by Klaudia Tirico | Mar 24, 2020 | Industry News
Bigtincan, an AI-powered sales enablement automation solution, has developed two new micro-courses to support sales professionals working from home to prevent the spread of COVID-19. The community courses within the Bigtincan Zunos learning tool are designed to help...
by Klaudia Tirico | Mar 24, 2020 | Demanding Views
Video content is no longer a “nice to have” for businesses — it is essential. Videos are now replacing text and image-driven content across marketing campaigns. According to eMarketer, 30% of B2B marketers said that boosting sales and converting customers are among...
