by Michael Rodriguez | Jun 25, 2021 | Industry News
Gifting platform Sendoso collaborated with Microsoft Dynamics 365, a portfolio of business intelligence solutions, to help diversify its buyer datasets and expand partnership opportunities for its enterprise customer base. The integration with Microsoft Dynamics 365...
by Michael Rodriguez | Jun 23, 2021 | Industry News
As B2B marketers continue to find innovative new ways to keep their audiences engaged, gifting and direct mail strategies have experienced renewed interest. The “2021 State of Sending” report from Sendoso showed B2B marketers taking a more human-to-human (H2H)...
by Michael Rodriguez | Jun 21, 2021 | Solution Spotlight
The LeadsRx Attribution Platform recently integrated with Triton Digital’s Omny Studio platform and Tap Advertising server to help its shared userbases measure podcast advertising data for enhanced account attribution and improved ad campaign orchestration....
by Michael Rodriguez | Jun 17, 2021 | Industry News
ABM platform Terminus appointed Gavin Dimmock as its new President and General Manager (GM), who will the lead the company’s expansion into the global market and help open its new London branch. This announcement furthers Terminus’ desire to expand its...
by Michael Rodriguez | Jun 16, 2021 | Industry News
InsideView, a Demandbase company, incorporated Bombora’s Company Surge intent data into its B2B data and intelligence platform, with will allow users to combine intent signals with other data sets to gain a competitive advantage. The company will integrate...