by Demand Gen Report Team | May 5, 2011 | Industry News
Damphousse said that Target 250 has the core expertise and client roster to create an immediate value for our joint customers as well as new prospects looking for an integrated extension to their sales and marketing channels Green Leads and Target 250 focus...
by Demand Gen Report Team | May 4, 2011 | Solution Spotlight
Solution Snapshot: KnowledgeVision is a tool for rapidly creating interactive online video experiences from the assets and talent you already have at hand. KnowledgeVision synchronizes video, audio, PowerPoint, graphic images, animations, just-in-time footnotes, and...
by Demand Gen Report Team | May 4, 2011 | Industry News
“In a market that traditionally has a high barrier for entry, our freemium model lets customers engage at the position that works best for them,” said Sam Weber, CEO of Genius.com. “Users aren’t only signing up for free accounts, but they are using it...
by Demand Gen Report Team | May 3, 2011 | Industry News
To help companies better prepare for the next digital decade and develop strategies to connect with customers across social, mobile and other emerging mediums, Forrester introduced two new acronyms and models for marketing. In a presentation titled, ADAPT to the CORE,...
by Demand Gen Report Team | May 3, 2011 | Industry News
With revenues of nearly $100 billion and more than 400,000 employees, IBM recently reevaluated the way the company manages responses and leads — accelerating its sales processes, improving visibility and performance evaluation and more effectively aligning marketing...
