by James Hickey | Sep 29, 2025 | Blog
The lineup is set for the B2BMX session at Advertising Week New York 2025 (AW NewYork). Sponsored by LinkedIn, the B2BMX lounge at AW NewYork offers the opportunity to hear from and rub elbows with decision-makers from industries you won’t find at traditional B2B...
by James Hickey | Sep 29, 2025 | News Brief
New research from SALESmanago has revealed a significant gap between confidence in MarTech performance and the use of available capabilities. While eCommerce marketers are optimistic about achieving their goals, 99% report leaving key features of their marketing...
by James Hickey | Sep 25, 2025 | News Brief
Brick Marketing has rolled out three artificial intelligence (AI)-based B2B marketing services designed to help businesses stay ahead in the fast-moving digital landscape. These new services— AI Marketing Solutions, AI SEO (GEO) Search Optimization, and AI Agents for...
by James Hickey | Sep 25, 2025 | News Brief
Marketers want more consented ID coverage to power greater addressability. But to do that, they need a cost-conscious commercial model that utilizes only the strongest linkages across multiple providers, with no duplication. Bringing together the best in data,...
by James Hickey | Sep 24, 2025 | Feature
In the ever-evolving world of marketing, artificial intelligence (AI) is emerging as a game-changer. But what does this mean for the marketers who use it? The Jasper report titled The State of AI in Marketing 2025 details how AI platforms are designed to enhance human...
