by Kelly Lindenau | Jun 26, 2024 | Industry News
Demandbase, a provider of AI-driven account-based go-to-market (GTM), revealed the first release from a series of product development plans with Gong, a revenue intelligence platform. The debut product is an integration that aims to create a targeted people list with...
by Kelly Lindenau | Jun 26, 2024 | Blog
In case you missed it, my co-host Klaudia Tirico and I kicked off season 10 of the “B2B Marketing Exchange Podcast” two weeks ago! This season, we’re bringing you a mixture of episodes that feature on-site recordings from the B2B Marketing Exchange West,...
by Kelly Lindenau | Jun 25, 2024 | Industry News
Despite repeated proclamations about the importance of interdepartmental alignment, sales and marketing still go together like oil and vinegar. With these misaligned teams continuously serving as organizations’ efficiency kryptonite, John Eitel, Demandbase’s Chief...
by Kelly Lindenau | Jun 20, 2024 | Industry News
6sense, an ABM platform powered by revenue AI, and Gong, a revenue intelligence platform, revealed a new integration that connects Gong Engage with 6sense Revenue AI for Sales to help provide sellers with access to buyer intelligence, contact data and predictive...
by Kelly Lindenau | Jun 12, 2024 | Industry News
About B2BMX East Since 2019, the B2B Sales & Marketing Exchange has brought together thousands of B2B practitioners looking to level up their approach to revenue generation. This year, the team reimagined the event with the B2B Marketing Exchange East (B2BMX...
