by Kelly Lindenau | Mar 19, 2024 | Blog
Emerald Studio — Emerald’s newly minted content agency — took the B2B Marketing Exchange (#B2BMX) stage a few short weeks ago in conjunction with Trimble Construction. “Using Persona-Based Content To Connect With Key Prospects” — the pair’s case study — outlined...
by Kelly Lindenau | Mar 19, 2024 | Industry News
Aircall, a customer communication and intelligence platform, appointed Tom Chen as its new Chief Product Officer (CPO) and Alan Talanoa as Chief Technology Officer (CTO). The pair will work together to help grow and strengthen Aircall’s small and medium-sized business...
by Kelly Lindenau | Mar 15, 2024 | Industry News
MetaRouter, a provider of server-side tag management, revealed enhancements to its Sync Injector feature, which is designed to enable anonymous and known user tracking via server-side event routing without third-party tags. But First — What Is Server-Side Tag...
by Kelly Lindenau | Mar 13, 2024 | Industry News
Gigasheet, a platform for data management and analysis, teamed up with RevenueBase, a sales intelligence data provider, to help sales and marketing teams enrich lead lists with sales intelligence to promote greater efficiency. Gigasheet’s integration with...
by Kelly Lindenau | Mar 11, 2024 | Blog
If you’ve spent any time on the Demand Gen Report website in the past year, you probably (definitely) noticed it was lacking in some areas and overdue for a refresh. Well, I’m thrilled to announce DGR 4.0 is finally here! The team and I spent the last 6 months working...