by Kelly Lindenau | Aug 11, 2023 | Industry News
Enablement is a crucial aspect that goes beyond sales — it encompasses various facets across marketing, customer success, revenue generation and overall business growth. By focusing on enablement strategies, organizations can unlock their full potential, drive...
by Kelly Lindenau | Aug 7, 2023 | Solution Spotlight
FanHero is a video technology cloud company and the provider of an all-in-one, white-label live video streaming and over-the-top solution. Since its inception, the FanHero platform has allowed businesses and creators to distribute and monetize content worldwide using...
by Kelly Lindenau | Aug 4, 2023 | Demanding Views
Years ago, my boss asked me to help create a rate card for the data we sold to our clients. I put the rate card together using my understanding of the market and what our competitors offered. Fast forward nearly a decade and I’m pretty sure that same rate card...
by Kelly Lindenau | Aug 4, 2023 | Industry News
Stein IAS, a B2B marketing and advertising agency, promoted Craig Duxbury to Global President and Derek Stewart to Global Chief Operating Officer. These new appointments are in preparation for the agency’s next phase of growth, which includes offering its...
by Kelly Lindenau | Aug 2, 2023 | Industry News
AnalyticsIQ, a provider of predictive people-based data, revealed a new partnership with Claritas, a data-driven company, to offer Claritas’s PRIZM Premier segmentation codes to AnalyticsIQ users. PRIZM Premier is designed to help marketers find prospects by...