by Kim Zimmermann | Aug 5, 2013 | Industry News
Talygen, a provider of business automation tools, has added a CRM module to its SaaS application, enabling users to access the program from tablets, smartphones or desktops. Talygen CRM automates various customer relationship management tasks and is fully integrated...
by Kim Zimmermann | Aug 2, 2013 | Industry News
Bulldog Solutions has announced five marketing technology service packages designed to help clients implement and optimize marketing data, technology and reporting infrastructure. “Creating a solid marketing technology foundation is not just about buying a...
by Kim Zimmermann | Aug 1, 2013 | Industry News
GenieConnect, has launched MarketingConnect, an automated marketing solution designed specifically for events. MarketingConnect automatically generates personalized marketing communications, including information on news, education sessions, speakers and exhibitors,...
by Kim Zimmermann | Jul 31, 2013 | Industry News
Marketo reported $22.5 million in revenue for Q2, a 62% increase over the previous year. The company’s customer count increased to 2,592 and officials pointed to a strong diversity in customer acquisition across CRM ecosystems, consumer brands, verticals and...
by Kim Zimmermann | Jul 31, 2013 | Industry News
Marketing used to just “throw leads over the wall” to the sales department and hope that a good number of them would stick. But now that marketing is responsible for a revenue contribution goal, the walls are tumbling down. It is no longer a question of how many leads...