by Klaudia Tirico | Mar 1, 2016 | Industry News
Mariana, debuted its new B2B demand generation platform today, designed to leverage artificial intelligence (AI) to recruit buyers before identifying a personalized sales approach. The company also recently received $2 million in funding led by Bruce Taragin, Managing...
by Klaudia Tirico | Feb 25, 2016 | Financial News
Salesforce announced its financial results for the fiscal fourth quarter and full fiscal, highlighting total Q4 revenue of $1.81 billion, a 25% year-over-year increase. The company saw significant growth among its top lines and clouds throughout the year, including:...
by Klaudia Tirico | Feb 25, 2016 | Industry News
DialogTech, a call tracking platform that targets data-driven marketers, has unveiled SourceTrak 3.0, an update to its call tracking solution. With mobile ads predicted to result in 162 billion calls to businesses by 2019, according to a study from BIA/Kelsey, the...
by Klaudia Tirico | Feb 23, 2016 | Industry News
Sales engagement platform provider LiveHive, has integrated Microsoft Dynamics CRM to accelerate prospecting and qualification processes with a single, unified platform. The integration positions sales organizations with direct access to buyer-side engagement...
by Klaudia Tirico | Feb 22, 2016 | Industry News
Lystics, a personalized-marketing technology provider, has launched a Content Affinity Engine, that it said will help marketers determine which content is performing well and which customers it appeals to. The Lystics Content Affinity Engine is a web-based product...