by Michael Rodriguez | Sep 22, 2020 | Industry News
TrustRadius, a peer review website for businesses, has announced a new feature for its TrustQuotes For Web content syndication tool, aiming to enhance website visibility in Google search results for improved website traffic and click-through rates. The new feature is...
by Michael Rodriguez | Sep 21, 2020 | Industry News
RollWorks has announced 180% growth of small and medium-sized businesses (SMBs) adopting their account-based platform. Alongside partnerships with other ABM platforms, the division of NextRoll reported it has seen a 70% year-over-year Q3 growth. Their ABM...
by Michael Rodriguez | Sep 21, 2020 | Solution Spotlight
Podcast Attribution by LeadsRx, a marketing attribution platform, is a multitouch, cross-channel attribution solution designed to incorporate real-time podcast advertising data alongside other advertising mediums. Back-Of-The-Box Details LeadsRx Podcast Attribution...
by Michael Rodriguez | Sep 17, 2020 | Industry News
Despite the pandemic, martech investments have increased for some organizations, according to new research from Demand Spring, a provider of integrated strategy, content and technology services. The State of MarTech During a Pandemic report found that 43% of...
by Michael Rodriguez | Sep 14, 2020 | Industry News
ABM platform Demandbase has appointed Allison Metcalfe as Chief Revenue Officer. Metcalfe, who was a Customer Success leader for Demandbase in the past, will be responsible for leading the company’s sales, advertising and customer success teams, as well as the...