by Michael Rodriguez | May 11, 2020 | Industry News
Outreach, a sales engagement platform, unveiled a new Knowledge AI Assistant (Kaia) and platform capabilities at its recent Unleash Virtual Summit 2020 event. The AI Assistant is designed to provide secure sales enablement intelligence, advanced task automation and...
by Michael Rodriguez | May 11, 2020 | Solution Spotlight
TrafficGuard has announced the launch of its PPC Fraud Protection, aiming to mitigate fraudulent data and account traffic and protect the Google Ad campaigns of small and medium-sized businesses. BACK-OF-THE-BOX DETAILS PPC Fraud Protection is designed to detect...
by Michael Rodriguez | May 4, 2020 | Solution Spotlight
LeadRx Inc., a marketing attribution platform, has announced Version 3.0 of LeadsRx Attribution. The improved platform aims to help businesses and marketing agencies deepen customer relations and achieve higher return on ad spending (ROAS). BACK-OF-THE-BOX-DETAILS...
by Michael Rodriguez | May 4, 2020 | Demanding Views
Sustainability is top-of-mind for many decision-makers, and using direct mail to reach them is a highly effective tactic that requires a thoughtful approach. Thanks to innovations in the emerging field of tactile marketing automation, direct mail campaigns can have a...
by Michael Rodriguez | May 3, 2020 | Industry News
Turtl, a digital content marketing platform, has signed a deal with digital experience platform WP Engine Inc. to optimize its features, boost ROI and expand its reach in the B2B industry. The new partnership aims to help WP Enginebecome more cost-efficient by...
