by James Hickey | Feb 9, 2026 | News Brief
Bombora is expanding its B2beacon, a digital campaign measurement solution designed to address one of the sector’s biggest challenges: understanding programmatic media performance at the account and buying group level. With B2B programmatic spend projected to...
by James Hickey | Feb 9, 2026 | News Brief
G2 recently agreed to acquire the software discovery and recommendation platforms Capterra, Software Advice, and GetApp from Gartner. The acquisition brings together four of the top B2B software review platforms with complementary global audiences and datasets to...
by James Hickey | Feb 9, 2026 | Blog
Get ready for a transformative experience with the B2BMX 2026 agenda, meticulously crafted to address the most critical challenges and opportunities in modern marketing. This year’s program dives deep into cutting-edge topics, offering a forward-looking...
by James Hickey | Feb 5, 2026 | Blog
Work Faster. Think Bigger. Crush the Competition. The prompt is simple this year at B2BMX 2026: Adapt or get left behind. While the rest of the world is just talking about AI, we’re actually doing it with our first AI Hackathon. Welcome to the B2B Prompt Playoff, a...
by James Hickey | Feb 5, 2026 | News Brief
Intentsify, a global provider of B2B intent data and signal-based GTM solutions, has acquired Salutary Data, a premier provider of highly curated contacts and company intelligence. This strategic move further cements Intentsify’s position as the market leader for B2B...
