by James Hickey | Oct 9, 2025 | Blog
Today is the day— the B2BMX sessions at Advertising Week New York 2025 (AW NewYork) take center stage, providing a broader marketing audience that includes thousands of brands, agency and B2C marketers looking to strengthen their B2B play. Sponsored by LinkedIn, the...
by James Hickey | Oct 7, 2025 | News Brief
Databook has unveiled its new Guided Selling Platform that enables enterprises to build, scale, and sustain strategic relationships anchored in business outcomes and value. Designed for go-to-market (GTM) leaders, including Sales Ops and RevOps, the new artificial...
by James Hickey | Oct 7, 2025 | News Brief
TrustRadius has produced a new report analyzing the emergence of Gen Z software buyers and how their preferences differ from previous generations. The report, From Boomers to Zoomers: Gen Z Enters the Software Buying Process, details who Gen Z software buyers are, the...
by James Hickey | Oct 6, 2025 | News Brief
SurveyMonkey has rolled out new features designed to help users ask better questions, make smarter decisions, and move faster. The AI Analysis Suite brings together new and existing artificial intelligence (AI) capabilities to make it easier to make sense of results...
by James Hickey | Oct 6, 2025 | Blog
The lineup is set for the B2BMX session at Advertising Week New York 2025 (AW NewYork). Sponsored by LinkedIn, the B2BMX lounge at AW NewYork offers the opportunity to hear from and rub elbows with decision-makers from industries you won’t find at traditional B2B...
