by Michael Rodriguez | Apr 13, 2020 | Solution Spotlight
ActiveCampaign, a customer experience automation company, is expanding its sales functionality to include custom, pre-built sales automations, native integrations and a built-in CRM program. FEATURES/FUNCTIONALITY The sales functionality process is heavily centered...
by Michael Rodriguez | Apr 9, 2020 | Industry News
ZoomInfo, a go-to-market solutions brand, has unveiled ZoomInfo Intent, a machine learning program designed to identify customers and prospects in the early stages of the sales cycle, notifying businesses when a prospect is ready to engage in the market. Available...
by Michael Rodriguez | Apr 8, 2020 | Industry News
HubSpot, a marketing and sales growth platform, has launched CMS Hub, a new content management system designed to simplify website maintenance, allowing users to create personalized website experiences for their audiences. The CMS Hub aims to provide site-wide editing...
by Michael Rodriguez | Apr 3, 2020 | Solution Spotlight
LeadsRx, a multitouch marketing attribution software, launched LeadsRx Insights, a service designed to help customers dig into client attribution data to develop a marketing attribution game plan with actionable insights designed to maximize the return on ad spend...
by Michael Rodriguez | Apr 3, 2020 | Industry News
Direct mail and swag gifting have quickly become a common strategy to help B2B companies increase brand awareness, follow-up with clients and leave lasting impressions. In fact, new research from Alyce, an AI-powered direct mail and swag platform, has revealed that...