by Elise Schoening | Jul 18, 2019 | Industry News
Drift, a conversational marketing platform, unveiled three new email bots designed to serve as virtual assistants that connect to a company’s MAP and help improve the customer experience and accelerate deals. The bots aim to leverage machine learning to...
by Elise Schoening | Jul 15, 2019 | Solution Spotlight
Mediafly’s sales enablement app combines content management, interactive presentation tools, sales readiness technology and analytics with the goal of improving sales effectiveness and closing more deals. Its cutting-edge technology and advisory services aim to...
by Elise Schoening | Jul 12, 2019 | Demanding Views
We’ve all seen the buzzwords in recent years. Big Data. Artificial Intelligence. Smart everything, from toilets to thermostats. Companies rush to keep up with the next fad without really understanding what the true advantages of this new technology are and how...
by Elise Schoening | Jul 12, 2019 | Industry News
NewsCred, an enterprise content marketing platform provider, announced it has secured $20 million in funding. The round, which brings the company’s total funding amount to over $100 million, was led by InterWest Partners, with additional participation from...
by Elise Schoening | Jul 12, 2019 | Blog
When it comes to content binging, the usual crop of names often comes to mind: “Stranger Things,” “Orange Is The New Black” and “Big Little Lies.” But content binging is no longer confined to just Netflix and Hulu. More and more B2B brands are creating binge-worthy...
