by Kelly Lindenau | Aug 2, 2023 | Industry News
Validity, a data quality and email deliverability solutions provider, welcomed Jeff Hassemer as its new SVP of Marketing. In his role, Hassemer will lead the marketing team to help drive results and growth for the business. Hassemer brings more than two decades of...
by Kelly Lindenau | Aug 2, 2023 | Solution Spotlight
Clearbit is a marketing intelligence solution that seeks to help B2B marketing and revenue teams grow faster and smarter with data. More than 1,500 customers in organizations like Segment, Asana and Atlassian use Clearbit’s data activation platform and APIs to...
by Kelly Lindenau | Aug 2, 2023 | Industry News
By this time next week, the B2B Sales & Marketing Exchange (#B2BSMX) will have wrapped up and nearly 1,000 marketers will begin their pilgrimage back to their offices with invaluable insights. But let’s hit pause on this metaphor and come back to the...
by Kelly Lindenau | Aug 2, 2023 | Industry News
Salesforce released Starter, a new CRM suite that seeks to bring sales, service and marketing capabilities together to help businesses improve customer experiences, reduce costs and increase revenue. Starter is designed to provide businesses with guided onboarding,...
by Kelly Lindenau | Aug 1, 2023 | Industry News
TechTarget, Inc., a provider of B2B technology purchase intent data and services, enhanced its Priority Engine platform to help deliver new insights and workflows through standard and custom Salesforce CRM changes. The updates seek to enable enterprise tech...