by Kim Zimmermann | Jan 30, 2013 | Solution Spotlight
The Vocus Marketing Suite is an integrated software suite that helps a business reach new customers and engage current ones through publicity, email, search, and social marketing. The Vocus Marketing Suite is an integrated software suite that helps a business reach...
by Kim Zimmermann | Jan 30, 2013 | Industry News
ExactTarget unveiled its MobilePush application, a tool designed to integrate app-level messaging that leverages engagement data from across email, mobile, social and the web. The announcement was made during the Mobile Marketing Association Forum in San Francisco....
by Kim Zimmermann | Jan 29, 2013 | Industry News
Ogilvy Public Relations announced a global digital influence service called Digital Influence for B2B, which is designed to help B2B companies adapt to the changes that have occurred in how B2B buyers seek information and input when considering a purchase. The new...
by Kim Zimmermann | Jan 28, 2013 | Industry News
Inside sources told Demand Gen Report that the acquisition of Eloqua by Oracle is now scheduled to close Feb. 8, and Oracle officials have approved a major redesign of the Eloqua-branded web site and plans for its Eloqua Experience 2013 user conference. The go-ahead...
by Kim Zimmermann | Jan 25, 2013 | Industry News
Infusionsoft has acquired social media marketing software company GroSocial to meet the growing customer and market demand for a social media marketing software tool that helps small businesses generate qualified leads. Earlier this month, Infusionsoft announced $54...
